Privacy Policy

Introduction

BankRanked ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit bankranked.com (the "Site").

Information We Collect

Automatically Collected: We use Umami, a privacy-focused analytics tool, to understand how visitors use our site. Umami does not use cookies, does not track users across websites, and does not collect personal information. We collect aggregated, anonymous usage data including pages visited, referrer URL, browser type, device type, and visit duration.

Cookies: We use essential cookies for site functionality. Our analytics provider (Umami) is cookie-free.

Calculator Inputs: All calculator inputs are processed entirely in your browser and are never sent to our servers.

How We Use Your Information

We use information to: operate and maintain the Site, improve user experience, analyze site usage, and comply with legal obligations.

Affiliate Links and Third Parties

Our Site contains affiliate links to financial institutions. When you click these links, you may be redirected to third-party websites with their own privacy policies. We track aggregate click counts but do not share personal information with affiliate partners.

Your Rights (CCPA / CPA)

California Residents (CCPA): You have the right to know what personal information we collect, request deletion of your data, and opt out of the sale of personal information. We do not sell personal information.

Colorado Residents (CPA): You have the right to access, correct, delete your personal data, and opt out of targeted advertising. We do not engage in profiling for automated decisions.

To exercise your rights, visit our contact page.

Data Retention

We retain analytics data for up to 24 months. Aggregate click data is retained indefinitely but contains no personally identifiable information.

Contact

For privacy inquiries, visit our contact page.